graphic design

Graphic design is the process of visual communication, and problem-solving through the use of type, space, image and color.

The field is considered a subset of visual communication and communication design, but sometimes the term “graphic design” is used interchangeably with these due to overlapping skills involved. Graphic designers use various methods to create and combine words, symbols, and images to create a visual representation of ideas and messages. A graphic designer may use a combination of typography, visual arts and page layout techniques to produce a final result. Graphic design often refers to both the process (designing) by which the communication is created and the products (designs) which are generated.

Common uses of graphic design include identity (logos and branding), publications (magazines, newspapers and books), print advertisements, posters, billboards, website graphics and elements, signs and product packaging. For example, a product package might include a logo or other artwork, organized text and pure design elements such as images, shapes and color which unify the piece. Composition is one of the most important features of graphic design, especially when using pre-existing materials or diverse elements.

19. April 2021

Re:index intermedia

Re:index is an intermedia project at the crossroads between sound and object installations linked with contemporary dance, fine arts, intervention into the public space and institutional […]
23. April 2017

Absolut

If you want to see ABSOLUT bottle from every side and read where the inspiration came from, scroll down. If you want to see more of […]
28. November 2015

Introducing of the “Tourist Diary”

The castle of Trenčín became the place of presentation of “Tourist diary” for children during its open day (14th of April 2014). The event was held […]